Lulafit

Solution Implementation

Content Creation

• Directed professional photoshoots for all amenities locations
• Captured high-quality real estate photography of properties and gyms
• Produced corporate and C-suite executive headshots
• Developed comprehensive visual style guidelines

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Digital Infrastructure

• Designed and implemented custom website with robust CMS integration
• Created property showcase portfolio with detailed case studies
• Developed intranet system with Spotify-wrapped style yearly recaps
• Implemented advanced media library management system

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Results

The comprehensive content transformation delivered significant improvements:

• Established cohesive visual brand identity across all properties
• Created extensive, organized media library for all locations
• Enhanced property documentation and presentation
• Improved internal communication through yearly performance recaps

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Challenges

• Lack of consistent visual branding across properties
• Need for comprehensive media library management
• Absence of standardized property documentation
• Limited digital showcase of amenities and services

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